Why Google feels it should never ‘forget’. And why they’re wrong.

The European court has decided that people have a right to be forgotten, or have certain things forgotten about. This ruling means that Google is no longer allowed to ‘remember’ certain things for us, forever and for everyone. This morning I read an open letter by David Drummond, Chief Legal Officer at Google. Google, he … Meer lezen over Why Google feels it should never ‘forget’. And why they’re wrong.

Advertenties

Why standardisation leads to efficiency loss.

Obviously, standardisation does not always lead to loss of efficiency. But sometimes it does. The standardisation police are people too (although some of us would hate to admit it) which means they make human mistakes. They see how standardisation of certain processes, like production processes and workflows, works in certain areas. And then they take … Meer lezen over Why standardisation leads to efficiency loss.

Farmers from the Pirate Bay.

As the proud father of two sons I have had to educate myself in an area where I never thought I would have any expertise whatsoever. Tractors. They love them. The two things that make them happiest of all are tractors and playing games on my tablet or laptop. So naturally, when I saw that the … Meer lezen over Farmers from the Pirate Bay.

Being real. Is it really important?

One of the most important factors for companies to be succesful in marketing is ‘authenticity’. Or at least, such is claimed by marketing gurus. Why is Apple one of the most successful consumer brands in the world? Because of Steve Jobs. And Steve was authentic. Same story with Nike. And Coca Cola. Coca Cola brought … Meer lezen over Being real. Is it really important?

A little wake-up call, by Google

On february 29th Google must have lost a lot of data. Over all social media there were people reminding us that this was the day when we should delete our Google history. On march 1st Google would start combining its data collection (and collected data) from all its services; search, Gmail, Maps, YouTube et cetera. … Meer lezen over A little wake-up call, by Google

There’s no defending against kidsadvertising

In much the same way as some rapists claim their victims were asking for it by the way they dressed, advertising people who target children claim the advertising directed towards children is not bad for them since they'll learn at a very early age how to distinguish commercial messages from objective information. And in much … Meer lezen over There’s no defending against kidsadvertising

Vuitton says: screw Darfur, hail the Brand.

People who work in fashion like to think that fashion is an art form. People who work in a kitchen sometimes like to think that cooking is an art form as well. However, what comes from kitchens is usually not art, but just food. And the fashion made by Dior, Vuitton en D&G is not … Meer lezen over Vuitton says: screw Darfur, hail the Brand.